The first priority of the
Reactivating Tourism | Building the Future Action Plan is to immediately support companies through measures that preserve their productive potential and employment in the sector, while also supporting them in the process of consolidating their operational strategy.
This pillar comprises the following specific actions:
// PRESERVATION OF PRODUCTIVE POTENTIAL AND EMPLOYMENT
The first relevant intervention is therefore the creation of instruments to support the capitalisation of companies, as a necessary condition to strengthen the competitive capacity of companies in the sector.
// OPERATIONAL STRATEGY
In order to support companies in this particularly difficult context, where the need to manage the impact of the COVID-19 pandemic is combined with the need to resume their activity in a context of strong international competition, it is important to create mechanisms to support the development and consolidation of companies' operational strategy.