Boosting Portugal and increasing the notoriety of the tourism destination in international markets is part of Turismo de Portugal's continuous action, carried out in articulation with the Regional Tourism Promotion Agencies (ARPT) and using the Teams abroad that operate in 25 strategic markets.
On the social networks Facebook, Instagram and Twitter, Visit Portugal has communication channels par excellence, with great projection in the various markets, increasing interest in visiting the country and maintaining interaction with the most loyal tourists and fan communities.
On Pinterest and in the VisitPortugal blog, are published news and articles which reflect the growing interest in the country and its worldwide recognition as a tourist destination of excellence.The official tourism promotion portal, VisitPortugal.com, offers various suggestions for thematic visits, with useful information for planning a trip. Available in ten languages (Portuguese, English, Spanish, German, French, Italian, Dutch, Russian, Japanese and Mandarin), it includes a tourist assistance service.Together with the regional portals for tourism promotion, it is a means of publicising the tourism offer. Any licensed tourist company can be part of the Visit Portugal database, which includes 12 thousand tourist resources from all over the country, which can be consulted in context by users from all over the world who are thinking of travelling to Portugal. The contact can be made through the email: email@example.com.
Can't Skip Portugal was one of the most viewed campaigns ever, counting more than 10 million views since its release in 2017. Despite having been implemented in 20 countries, it reached, in an organic way, over 200 countries. In 4 films, it focused on the promotion of an authentic and unique destination, with a lot to see, taste, feel and experience, to which one can no longer remain indifferent when making travel plans.Can’t Skip Hope was the message of hope that Portugal addressed to the world in the context of the SARS-CoV-2 pandemic, aiming to keep Portugal as the dream destination in postponed travel plans. Can’t Skip Tomorrow launched in the beginning of 2021, is a campaign focused in promoting responsible and sustainable tourism, with environmental concerns, with respect for the richness of the local, cultural and natural heritage and focused on changing attitudes in the way we travel and make tourism. Time to Be is the latest campaign, launched in June 2021, aimed at the international market, as well as the internal market. It aims to stimulate demand and keep the destination at the top of tourists' preferences, by valuing national tourist assets.