Presentation of the Tourism Agenda for the Inland Territory presented in Covilhã

​​​​​Valuing the territory, investing in companies, qualifying professionals and projecting the inland territory and its supply are the priorities of the Tourism Agenda for the Inland Territory, which has an allocation of 200 million euros. The action instruments and measures were presented yesterday, in Covilhã, by the Secretary of State for Tourism, Trade and Services, Nuno Fazenda.

The document, which results from the consultation of the main tourism agents of the inland municipalities, aims to stimulate the catalyst effect of tourism and to strengthen the differentiation of these territories with concrete and targeted incentives. In a work that is intended to be open, participative and under continuous construction, the objective is, therefore, to make tourism in the inland territory a factor of development and cohesion. Thus, interventions are planned at the level of public policies on tourism, together with wealth-generating companies and the population, professionals and tourists. 

Key measures include:​ 

// 20 million euros for the +Inland, Tourism, Territory (+Interior, Turismo, Território) line, which will strengthen the touristic attractiveness of the territories, with support of up to 70% of eligible expenditure and non-refundable grant, up to a limit of 400 thousand euros per project.

// 15 million euros for +Inland Tourism Microcredit that aims at the creation, growth/expansion of businesses for micro and SMEs, and includes an interest-free loan, with an associated performance premium of up to 30% of the non-refundable grant granted.

// 35 million euros for the Mutual Guarantee Credit Line, with greater guarantee for projects in the inland territory and aimed at the creation, growth/expansion of businesses and treasury support.

// 50 million euros for the Support Line for the Qualification of Supply, managed by Turismo de Portugal, in a reinforcement for the inland territory.

// 10 million euros in the Capitalise Tourism +Growth measure which aims to support, among others, company capitalisation operations for expansion, internationalisation or competitiveness improvement projects.

// 15 million euros under the Inland Territory Real Estate Investment Fund, aimed at the creation, growth/ expansion of businesses, based on real estate assets.

// 400 thousand euros for the Return +Inland Tourism (Regressar +Interior Turismo) programme, an incentive for the mobility of people for inland tourism companies, with approved applications in the "Support Measure for the Return of Emigrants to Portugal" or which benefit from professional internships supported by Turismo de Portugal.

// 200 thousand euros to Study Tourism in the Inland Territory, with an incentive for the mobility of students residing in the coast to the Turismo de Portugal's Hotel Business and Tourism Schools located in the inland territory;

 // 25% increase in the support assigned to Portugal Events to stimulate the holding of events in the inland territory.

Simultaneously, specific campaigns for the inland territory are planned, in the national and international markets, in order to mobilise operators, institutions and the community. “Travel through the inland territory" (Viaja pelo teu interior) is the motto for a participative campaign that can be adapted to each territory and its specific supply, in articulation with the VisitPortugal brand.
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